
WHY WE EXIST
Hella Curls is a Black-owned haircare brand built with one mission:
To empower curls today so we can fund futures tomorrow.
Every purchase helps us get closer to creating a charity that opens doors for Black children to explore and thrive in STEM.
"I have been using it for two weeks now and I have already started seeing a difference to my hair ! It is more smooth and less frizzy and the smell is amazing !"
- Bridget
Reactivates. Nourishes. Seals.
feels like
smells like
Pro tip
SCIENTIFICALLY SELECTED TO MEET YOUR HAIR GOALS
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VIEW FULL INGREDIENT LIST
VIEW FULL INGREDIENT LIST
HOW TO USE
TRUSTED BY OVER 300+ CUSTOMERS
90% said their hair felt deeply moisturised after the full routine
86% of customers said wash day felt quicker and easier
91% agreed their hair felt softer immediately after rinsing.
FAQs
Will this work for my hair type?
Will this work for my hair type?
Yes, it was made specifically for your curl type. Our formula is designed for textured hair: that means waves, curls, coils and kinks (especially Types 3 and 4). We know what tight, thirsty hair needs: moisture, definition, and nourishment without the heavy build-up.
How Often Should I Use Wash Day Bundle?
How Often Should I Use Wash Day Bundle?
The Wash Day Bundle is best used once a week, on your regular wash day.
Will The Wash Day Bundle Help Grow My Hair?
Will The Wash Day Bundle Help Grow My Hair?
The Wash Day Bundle creates the perfect environment for healthy growth by moisturising, strengthening, and protecting your strands from breakage - think of it as creating the ideal foundation for your hair to thrive naturally.
How does The Wash Day Bundle work?
How does The Wash Day Bundle work?
The Bundle is a 3-step system designed to deeply hydrate, lock in moisture, and seal it in for lasting results. The Deep Conditioner restores softness and strength, the Leave-In smooths and hydrates, and the Hair Oil locks in moisture to prevent dryness and breakage leaving your curls soft, defined, and nourished for days.


