Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Defining curls through science
Start Your Journey to Healthier Hair
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Reactivating Formula Deep Conditioner
Regular price From £6.00Regular price From £6.00 Sale priceUnit price per -
Nourishing Formula Leave in Conditioner
Regular price From £5.00Regular price From £5.00 Sale priceUnit price per -
Sealing Formula Hair Oil
Regular price From £4.00Regular price From £4.00 Sale priceUnit price per -
Wash Day Bundle
Regular price From £12.00Regular price From £12.00 Sale priceUnit price per
Distracted by how defined these curls look
Our Story
As a Pharmaceutical Chemistry graduate turned haircare innovator, I merged science with personal experience to create research-backed products that celebrate diverse textures and deliver real results.
Our Impact
Every purchase supports STEM education for underprivileged youth, empowering the next generation of scientists and creators. Together, we’re transforming hair health and young lives through the power of science.
Blog posts
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What the Sand & Sun Really Do to Your Hair
Summer is calling, and while we’re all about beach days and golden-hour selfies, let’s not ignore what the sand, sun, and saltwater are doing to your curls behind the scenes....
What the Sand & Sun Really Do to Your Hair
Summer is calling, and while we’re all about beach days and golden-hour selfies, let’s not ignore what the sand, sun, and saltwater are doing to your curls behind the scenes....
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What Really Causes Foam in Hair Products? The S...
Foam, that fluffy, bubbly texture you see when you lather up your shampoo or even your deep conditioner. But what exactly is foam, and why does it show up in...
What Really Causes Foam in Hair Products? The S...
Foam, that fluffy, bubbly texture you see when you lather up your shampoo or even your deep conditioner. But what exactly is foam, and why does it show up in...
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Deep Conditioning 101: Can You Put Deep Conditi...
Deep conditioning is a staple in any healthy hair routine especially for curly, coily, and textured hair types. But one question that often comes up is: Can you put deep conditioner...
Deep Conditioning 101: Can You Put Deep Conditi...
Deep conditioning is a staple in any healthy hair routine especially for curly, coily, and textured hair types. But one question that often comes up is: Can you put deep conditioner...
